The history of communication art is part of a vast international field: North America (The USA and Canada) , Australia, Latin America (Brazil) and Europe.
In Europe creative activity was preponderant in four countries: Austria with Richard Kriesche in particular, England with Roy Ascott and above all France with Fred Forest. In this respect it is useful to note that artistic practice using the Minitel developed in France between 1978 and 1989, well before the arrival of Internet. Artists like Orlan contributed to this situation and presented works in exhibitions like : La Bourse de l'Imaginaire organized by Fred Forest in 1982 at the Pompidou Center, Electra in 1983 at the Musée d'Art Moderne de la Ville de Paris (Museum of Modern Art of the City of Paris), curated by Frank Popper and les Immatériaux"(the Immaterials) at the Centre Georges Pompidou in 1985, curated by Jean-François Lyotard.
Moreover the two signatories of the Manifeste de l'Esthétique de la Communication (Manifesto of the Aesthetics of Communication, October 1983) were Mario Costa and Fred Forest: an Italian and a Frenchman.
Many of the most respected theoreticians in this field are French: Pierre Lévy, Philippe Quéau, Edmond Couchot, Isabelle Rieusset-Lemarié, Pierre Moeglin, Jean Devèze…
High-level international conferences have become "nomadic", taking place in different countries and cities, thus opening their doors to people who wouldn't have been able to participate otherwise, and confronting cultural contexts.
After seven editions of Artmedia in Italy and taking into account the international evolution of the discipline, it appeared timely to realize Artmedia in France knowing that, from 1995 to 1998, Fred Forest organized a seminar on the aesthetics of communication at the MAMAC (Museum of Modern and Contemporary Art of Nice).